LazMall Brand Partners
Membership Matters
Brand Spotlight: Benefit Cosmetics and La Roche-Posay
LazMall’s Store Membership Program helps brands build a loyal community of buyers and drive consistent engagement with them.

Hear how Benefit Cosmetics and La Roche-Posay made it happen.

BENEFIT COSMETICS
Since the launch of LazMall’s membership program, we saw over 40% growth in new buyers across the region. Members also have a strong interest in our brand and are more inclined to purchase.

La Roche-Posay
Our partnership with LazMall enables us to connect with our customers in a sustainable way.
Benefit Cosmetics:

With LazMall’s Store Membership Program, we are able to build a robust community of members online.

We grow our buyer relationship by enabling them to accumulate membership points and collect shopping vouchers. And the sign-up process is easy and free for buyers and brands.

La Roche-Posay:

When we came on-board LazMall’s Store Membership Program, our goal was always to acquire new consumers and nurture our member community over time.

The LazMall Store Membership Program enables us to engage with our members throughout the year, beyond campaigns or product launches.

It allows us to zero in on those who engage most with us – by offering exclusive perks to members who would have a greater interest in the brand and be more inclined to purchase.

LazMall connects brands to a savvy network of buyers.
Grow your network community with Lazmall’s Store Membership Program today.
Transform your Business with LazMall Today
Brand Spotlight: Timberland and Vans
Lazmall enables brands to expand and reimagine their businesses. Hear from two brands – Timberland and Vans – that have amplified their brand story, strengthened customer engagement and created an elevated customer experience with LazMall.

Amplifying their Brand Story on LazMall
Brands trust LazMall as a dedicated brand channel to build their online presence and tell their brand story.


Strengthening Customer Engagement through Data Insights
LazMall equips brands with the tools and insights they need to understand their customers, so that brands can actively tailor their content and promotions to suit their consumers.


Creating an Elevated Consumer Experience
LazMall enables brands to uplift consumer experience through its livestreaming capabilities, live chat functions and Lazada’s feed. Brands are able to tailor a 360-experience through LazMall and provide a seamless offline to online experience for customers.



We look forward to more campaigns with LazMall, which will contribute deeply to our online retail strategy in the region.
We believe Lazada’s innovation will continue to set our brand up for future success.
LazMall Super Brand Campaigns
Brand Spotlight: Lego and Shiseido
LazMall’s Super Brand Campaigns was conceptualised to accelerate growth and increase customer engagement for Brands.
This exclusive and dedicated offering enables Brands to enhance and achieve bigger business and marketing opportunities. Brands are able to spotlight their unique story and offerings, increase brand recall and create affinity with new and existing customer segments.
Within a 24-hour themed campaign, brands enjoy a “full visibility takeover” of the Lazada platform where customers are fully immersed in a specially curated brand experience filled with customised content and promotions.
Lego and Shiseido partnered LazMall to launch two special brand concepts via Super Brand Campaigns.

Bring your unique brand story to life on LazMall today!
Questions? Send us your enquiry today!